FRANK151 x ASAP Mob: Harlem Edition

Sixth Sense

A$AP Rocky is the high priest who wed hip-hop and high fashion. After decades of flirtations, dates, and sex followed by unanswered phone calls (then awkward codependence), the two high power art industries have finally come together as equals in 2013. Rocky grew up looking up to them both, which explains the origin of his hallmark sneakers with a trim silhouette. Back then, there was high fashion and hood fashion. Rappers have always changed the way people dress, but not always the way designers show what’s next on the runway. Now we’re in an era of high-hood.

Rucker Park

At 155th and Frederick Douglass Boulevard, you’ll find a stretch of asphalt that’s been pounded into history as the holy ground of street basketball. Rucker Park is where players have been molded into the greats they became, with some figures— NBA’s all-time leading scorer Kareem Abdul-Jabbar and Julius Erving a.k.a. Dr. J amongst them—going on to become legends.

One giant of Rucker Park is Pee Wee Kirkland. An unstoppable force on the court dur- ing the ’60s and ’70s, he was also—as Clipse referenced in their track “Grindin’”—a “legend in two games.” As Pee Wee hustled as hard as he balled, the law eventually caught up with him, but he ended up coming out of prison with a newfound dedica- tion to helping guide others in the right direction.

Always Strive and Prosper

A couple years back, A$AP was just a concept in my mind brought together with Bari and Illz. We ran with the name “Always Strive And Prosper” because it seemed relevant to us at the time, and to everyone whom we explained it to after, they’d jok- ingly ask, “Does it stand for ‘As Soon As Possible’?” We’ve all been presented with hardships in life, and the only slogan to really live by is what our acronym stands for.

Aerosol Memories

In New York City, the walls tell stories just as compelling as the residents that live between them. Over the years, neighborhoods change, people grow, and childhood street staples slowly get buffed out by gentrification, but those walls still remain like sun-faded testa- ments of a time that once was. Whether plastered with local advertisements, sloppy tags, or intricate community murals, they’re all crucial elements of a proper city backdrop. Many of these murals have just as much cultural clout uptown as institutions like the Apollo or Sylvia’s, with pieces like the airbrushed portrait of Big L and Keith Haring’s legendary Crack is Wack wall becoming synonymous with Harlem as a whole.

In The Cut

Three decades ago, when Daniel Day opened a small shop in Harlem, he wanted to sell furs. He was a popular guy in the neighborhood, known as Dapper Dan, so he called his store Dapper Dan’s Boutique. He read every book he could find about the fur trade, because he wanted to offer his custom- ers higher-quality coats than other Harlem shops were selling. People started asking for designer jackets, and when Day couldn’t buy them from the European fashion houses, he resolved to make his own. In secret, he found a way to print name-brand designs onto high-quality leather, using huge silkscreens and special paint.

Blood Lines

In 1988, Harlem style entrepreneur Darold Ferguson, known amongst associates and friends as D-Ferg, welcomed a son into the world. He named the boy Darold Jr. and made sure to raise him with solid values, like strength of mind and belief in oneself.

Over the years D-Ferg taught Darold Jr. about business, exposing him to the rules and personalities of the game. When he passed away in 2003, his son carried his father’s wisdom with him, using it to guide his own path. Now known to the world as A$AP Ferg, Darold Jr. continues to use D-Ferg’s words as lessons to live by, as he tells FRANK151.

Staff & Contributors

Founder Stephen Malbon
Guest Curator A$AP Mob
Managing Editor Marisa Aveling
Art Director Nicholas Acemoglu
Associate Editors Tabatha McGurr, Lily Waronker, Nemo Librizzi
Editorial Assistant George Leonidou
Designers Asa Turner, Fuse Green, Bret Banta, TJ Mariano
Director of Creative Services Jamie Story
Based Mom Caitlin Levison Collins
Publishing Manager Paul "Uncle Paulie" James
Web Manager Shana Pilewski
Video Producer Nick Dunlap
Video Editor Ben Boas
Designer Asa Turner
US/Japan Ambassador Daisuke Shiromoto
Far East Operations Directors Lyntaro Wajima

Contributors A$AP Ant, A$AP Bari, A$AP Ferg, A$AP Illz, A$AP Nast, A$AP Rocky, A$AP Twelvy, A$AP Ty-Y, A$AP Yams, David Arkin, Katherine Bernard, Bodega Bamz, Brook Bobbins, Chace Infinite, Tori Cheyenne, Martha Cooper, Fab 5 Freddy, Brock Fetch, Jamil GS, Jordan Hemingway, Joseph I, Marina Iwakoshi, Andrew Kass, Anna Khachiyan, Mike Knapp, Michina Koide, Sue Kwon, Jeffrey Moustache, Raul Lopez, Cliff Love Jessica Lehrman, Livingroom Johnston, Natalia Mantini, Ben Mistak, Ricky Powell, Alex Reyes, Patrick Rocha, Kelefa Sanneh, Jay Shells, Shaun RFC, Shirt King Phade, Travis W. Simon, Joe Tirado, Kate Treacy
Editorial Kisha Batista, Cindy Caroli Bencosme, Kills Billions, Jensen Bouzi, Basil Burley, Vanessa Bermudez, Amanda Carrasco, Andrea Carrillo, Tony Cook, Mikey Carvajal, André LeRoy Davis, Erin Duncan, Jermaine Edwards, Chris Falsey, Jeffrey Gamblero, Hardeep Gill, Charne Graham, Hash Halper, Madison Hamile, Evan Harden, Brian Kaiser, Jerry Nice, Hitoshi Nojima, Jacob Pramuk, Rack Lo, Alex Reyes, Pres Rodriguez, Corbet Rutzer, Kelsea Stahler, TTK, Dimitar Tantchev, Paul Voler, Bryce Waller, Maurice Weise, Sarah Wolfson
Advertising Manager Dave Grigsby
Advertising Sales Larry Nuñez
Promotions Caitlin Collins
Public Relations Sydney Reising, Stephanie Gotch
Distribution & Retail Paloma Elsesser
Fashion & Merchandise Director Erica Malbon
Finance & Accounting Nauman Khan, Melissa Quintana
Legal Affairs Dan Tochterman

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